Partner Contact Search Using Google Maps

Our client, as part of expanding their retail business and finding B2B partners, was looking for partners across the United States (all states) to sell their products. The marketing department decided to send out a broad campaign using the contact details of potential partners. Google Maps was chosen as the best source for potential partner contacts based on specific criteria.

We were tasked with determining if it was possible to extract the maximum number of contact details from geolocations on Google Maps.

• After a series of tests, we proposed a customized automated solution based on Selenium for gathering information from Google Maps. The script fully emulated a user performing searches on Google Maps in different regions and scrolling through the search results.
• The data collection took about a week, and approximately 10,500 points were gathered. These points contained only website addresses and phone numbers.
• Next, we developed an automated parser that visited each of the discovered websites and searched for contact details (address and email). A total of approximately 4,500 contact details were obtained.

The marketing department successfully conducted both postal and email campaigns, resulting in several valuable connections. The outcome exceeded all expectations.